Pricing Strategies Test - ain't a GAME*

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1. What is the product/service/brand quality that your customer perceives?

answer-1

High Medium Low

2. How much "sensitive" are your customers to a price change?

answer-2

Very much On average Not much

3. How does your market move (today)?

answer-3

Quickly Slowly

4. What is you your role in the market?

answer-4

Leader Challenger Follower Nicher

5. In which life-cycle phase is your product/service?

answer-5

Introduction Launch Maturity Decline

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