Name: Proposition Journey Deck
SKU: 8853
Price: 100 EUR
Availability: BackOrder

up to 12

engaged players

2 to 4

hours of play

5

level of difficulty

Play everywhere

and choose a quiet and comfortable place, along with a great team of engaged players

Anyone can play

from entrepreneurs and top executives, to managers, senior and junior employees

HOW YOU ARE GOING TO HAVE FUN:

Knowing your customers is important as well as knowing what your business is really going to offer them, and what will be the real value they will buy and perceive, above all. This is the core step for your new business strategy. This game will help you in creating a full and detailed value proposition, by diving into three levels of approach, in order for you to effectively and immediately turn a strategy into actions.

WHY

To improve your sales and communications strategies

To figure out what your company offers and where it competes

To uniform the vision and actions at all levels

To uniquely position your product/service offer

WHEN

You need to tailor your offer to the customer

You are looking to match your customer’s needs by detailing your offer

You want to bring a real added value to your customers, by having a “solution” at every touchpoint

WHAT

You will:

Start from the touchpoints and analysis what your company can offer at every step

Pay due attention to customer’s emotions, by maximising the “good vibes” and minimising the bad ones

Focus on your offer in the most critical moments of the customer experience

OUTCOME

A full overview on what your company is going to bring to the customers, by differentiating it over three different offering levels: essential, extended and effective

You will be able to build a tailored offer to the profiled customer(s)

1 Working Canvas
Instructions
2 Card Decks

OUTPUT SUMMARY
1 Checklist

Weight	0,5 kg
Dimensions	22 × 15 × 5 cm

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Proposition Journey Deck